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Ultimate Direction

In 1985 Ultimate Direction invented the entire category of hydration packs. We created the first waist pack for carrying bottles, a few years later made the first pack/strap to carry a water bottle in your hand, and have made many other innovations that define what a hydration pack is today. 30 years later we remain a market leader, having created and popularized the "vest" concept for carrying water.
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Products

Ultimate Direction FastpackHer 20 Ladies Backpack
NOW £89.99
RRP 139.00 | save: 35%
including VAT 20.00 % ( £15.00 )
 
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Ultimate Direction 50 OZ Reservoir
NOW £21.99
RRP 28.00 | save: 21%
including VAT 20.00 % ( £3.67 )
 
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Ultimate Direction Access 350 Midnight Blue
NOW £20.00
RRP 25.00 | save: 20%
including VAT 20.00 % ( £3.33 )
 
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Ultimate Direction Access 600 Midnight Blue
NOW £23.99
RRP 30.00 | save: 20%
including VAT 20.00 % ( £4.00 )
 
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Ultimate Direction Access 600 Royal Bue
NOW £24.00
RRP 30.00 | save: 20%
including VAT 20.00 % ( £4.00 )
 
(0 reviews)  
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Ultimate Direction Adventure Pocket 5.0
NOW £16.99
RRP 20.00 | save: 15%
including VAT 20.00 % ( £2.83 )
 
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Ultimate Direction Adventure Vest Version 5
NOW £109.99
RRP 160.00 | save: 31%
including VAT 20.00 % ( £18.33 )
 
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Ultimate Direction Clutch Coral
NOW £29.99
RRP 40.00 | save: 25%
including VAT 20.00 % ( £5.00 )
 
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Ultimate Direction EDC Graphite
NOW £27.99
RRP 40.00 | save: 30%
including VAT 20.00 % ( £4.67 )
 
(0 reviews)  
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Ultimate Direction Flexform 350
NOW £5.99
RRP 7.50 | save: 20%
including VAT 20.00 % ( £1.00 )
 
(0 reviews)  
Qty Out of stock
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Ultimate Direction Grip 600 Midnight Blue
NOW £17.99
RRP 22.00 | save: 18%
including VAT 20.00 % ( £3.00 )
 
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Ultimate Direction Ladies Race Vesta Version 4.0 Lichen
NOW £84.99
RRP 130.00 | save: 35%
including VAT 20.00 % ( £14.17 )
 
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Ultimate Direction Ladies Ultra Vesta Version 4.0 Lichen
NOW £84.99
RRP 130.00 | save: 35%
including VAT 20.00 % ( £14.17 )
 
(0 reviews)  
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Ultimate Direction Marathon Vest Midnight
NOW £58.99
RRP 80.00 | save: 26%
including VAT 20.00 % ( £9.83 )
 
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Ultimate Direction Race Vest Version 4.0 Blue
NOW £69.99
RRP 110.00 | save: 36%
including VAT 20.00 % ( £11.67 )
 
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Ultimate Direction Fastpack 15
NOW £84.99
RRP 110.00 | save: 23%
including VAT 20.00 % ( £14.17 )
 
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Ultimate Direction Fastpack 35
NOW £139.99
RRP 160.00 | save: 13%
including VAT 20.00 % ( £23.33 )
 
(0 reviews)  

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Ultimate Direction MEOW Ladies
NOW £17.49
RRP 25.00 | save: 30%
including VAT 20.00 % ( £2.92 )
 
(0 reviews)  
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